01 · Retail guide
Define the customer before the range
Write down where the bottles will sell and what shoppers are buying them for: everyday carrying, home table use, gifts or workplace use. Start with a manageable number of clearly different products. Several near-identical sizes and colours can tie up stock without giving customers a useful choice.
02 · Retail guide
Make every SKU unambiguous
For each item, record capacity, material, dimensions, empty weight, lid type, colour, packaging and the supplier’s model reference. Keep an approved sample and dated photographs. Agree that changes to caps, finishes or packaging need approval before a repeat order; a familiar product name alone does not establish that the product is unchanged.
03 · Retail guide
Price the saleable unit
Include product cost, packaging, freight, applicable import and delivery costs, and the handling needed before sale. Divide by the number of units you expect to be saleable, not simply the number ordered. For example, a batch costing Rs. 120,000 in total with 200 saleable units has a cost of Rs. 600 per unit before selling expenses. These figures illustrate the calculation and are not a supplier quote or margin forecast.
04 · Retail guide
Check packaging against the sales channel
A shop shelf, an online parcel and a wholesale carton need different packaging decisions. Ask how individual units are protected, how many units fit in a carton and which product information is printed on the box. Check whether labels obscure the product, whether a barcode is needed for your system and whether care instructions reach the end customer.
05 · Retail guide
Inspect an incoming batch consistently
Agree the inspection process and defect handling with the supplier before ordering. At receipt, reconcile quantities and model references, look for damaged packaging and compare samples with the approved specification. Check lids, seals and finish using the supplier’s intended-use instructions. Keep photographs and batch references so a complaint can be traced to the delivery.
06 · Retail guide
Make reordering a purchasing decision
Track sales and returns by SKU, rather than treating all bottles as one category. Base the next order on actual sales, remaining stock and the supplier’s confirmed replenishment lead time. Ask which colours and components are repeatable and whether minimum quantities apply separately to each variant. Avoid promising customers a restock date until supply is confirmed.
07 · Retail guide
Prepare your wholesale inquiry
Send the intended sales channel, target range, quantities by SKU, packaging needs and delivery location. Ask for itemised costs, sample terms, reorder conditions and the process for shortages or defective stock. If branding is needed, add the artwork and read the custom bottle guide before approving production.
Turn your brief into a quote
Share your quantity, specification, delivery location and required date. We provide sourcing help; availability, pricing and timing need confirmation for your order.